L07 – Weekly Reflection

This week we are study the use of keywords in our Google AdWords Campaign. It is amazing how the power of those words, whether good or bad can have on the success or failure of our internet site. A keyword could be too broad, and it could take time for a consumer to drill down to my site to try to make a sale. A too specific keyword could cut potential loss sales.
Negative keywords could help eliminate unwanted traffic to my site. The power of keyword(s), phrases and their use on my internet site has made a significant difference in my internet traffic on my existing businesses.
From this lesson and many lesson from our Gospel teachings, the power of words and the power of The Word is unmistakable. “Confidence in the power of the word…. the scriptures contain “the words of life” (D&C 84:85) and that the word has a “more powerful effect” upon the mind “than the sword, or anything else” (Alma 31:5).” Preparing to Teach Gospel Teaching and Learning: A Handbook for Teachers and Leaders in Seminaries and Institutes of Religion, (2012), 47–57
If the power of words can make a difference in the lives of men, I know that the power of words can help make the difference between success and failure in my AdWords Campaign.


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